In addition to our hands-on approach, Eagle brings three specific advantages to bear for its clients:
Direct mail, digital, TV, phones
Decades of hard-earned know-how
In the 2019 race for two openings on PA Superior Court, the IE program that Eagle created for the PA Chamber & the Hospital and Healthsystem Assoc. of PA focused on two of the state’s six TV markets. The integrated outreach effort — which utilized split-15 TV ads, digital advertising and direct mail — increased the GOP candidates vote percentage in each of the 27 counties in those two media markets, compared to the 2017 races for Superior Court.
In 2014, Rep. Jesse White, one of the most polarizing Democratic members of the Pennsylvania House, was soundly beaten in part by a cutting-edge all-digital ad campaign that detailed his extensive abuses in power. The online program targeted known general election voters and directed them to a website that detailed White’s ethical lapses and cyber-stalking of his own constituents.
In 2006 Pennsylvania politics was roiled by the large pay raise the Legislature had voted itself. And in the primary that spring the top two GOP Leaders of the State Senate lost to opposition spurred by their pay raise vote. In the summer of 2006 Eagle was brought into the campaign of Republican Senator Bob Robbins, the only remaining member of Senate GOP Leadership up for re-election that year.
With our help and guidance, Bob ran a modern, aggressive campaign that comfortably defeated the well-financed Democrat whose campaign had focused on the pay raise.
And several years ago, acting as both general and direct mail consultant, we were part of the team that beat a 16-year incumbent in a GOP legislative primary in New Jersey. Our client, the endorsed Republican, was the only candidate of either party to beat an incumbent in the primary that year, winning by a better than 2:1 margin!